The noho move™ Chair Made With ECONYL® Regenerated Nylon Wins in Guest Seating Category
OCTOBER 4, 2021, Cartersville, GA — Aquafil announced today that the noho moveTM chair made with ECONYL® regenerated nylon has won the Best of NeoCon Guest Seating Gold and Sustainability Awards. The innovative chair was submitted for the award jointly by noho, a new furniture brand originating from Aotearoa New Zealand and Aquafil, the makers of ECONYL® regenerated nylon. The chair is being featured in the Aquafil NeoCon showroom 11-107.
The Best of NeoCon® 2021 honors new products in 58 product categories introduced to the U.S. market since the close of NeoCon® 2019, since there was no NeoCon or Best of NeoCon due to the pandemic in 2020. Jurors are commercial interior designers and architects and corporate, institutional, healthcare, and government facilities executives.
noho’s revolutionary design, created by Formway, transforms the traditional static nature of home furniture by integrating the dynamic ergonomic comfort of a premium office chair and sustainable design, to create a chair that flexes and flows with any body and can last a lifetime. The designers at Formway tapped into ECONYL® nylon for its sustainable and regenerative qualities to reimagine conventional furniture design that supports the Earth as much as it supports you.
The noho move™ chair’s patented, Best Design Award winning and Best of Year Interior Design 2020 Awards, auxetic mesh seat provides 4-way flex and form-fitting support that cradles your body. Its dynamic ‚forward-tilt‘ and ‚recline-flex‘ combine to deliver uniquely fluid motion and ergonomic support, intuitively responding to your every activity and posture, eliminating pressure points, and improving your body’s circulation. It’s made to move and flex just as the body does, supporting modern living, from dining, to relaxing, to working from home.
“We’re thrilled our noho move™ chair has been recognised for transforming living and shared spaces with dynamic ergonomic comfort often only experienced in our workplaces,” Richard Cutfield, CEO of noho PBC. “And we’re most grateful for Aquafil for their ECONYL® regenerated nylon enabling our designers to achieve this with materials which are fundamentally more sustainable for our planet.”
Designing with ECONYL® regenerated nylon uses waste in lieu of oil, lessening the global warming impact of nylon by up to 90 percent compared with petroleum-based alternatives. For every 10,000 tons of ECONYL® raw material, 70,000 barrels of crude oil are saved, avoiding 65,100 tonnes of CO2 equivalent emissions.
“We are very proud of our partnership with noho to help them bring their vision for this innovative chair to life,” Giulio Bonazzi, chairman and chief executive of Aquafil. “The noho move™ chair is the first furniture product made with ECONYL® regenerated nylon and we are so excited to see what other eco-conscious furniture lines this will inspire.”
In addition to using sustainable materials, noho also uses eco-friendly processes to make and package every product. They also manufacture all their furniture in New Zealand to ensure sustainability through the supply chain while powering production with 82% renewable energy. The noho move™ chair was not only designed to support you but also our environment.
For more information about the noho move™ chair, please visit: http://noho.co/
To learn more about ECONYL® regenerated nylon, please visit: https://www.econyl.com/interiordesign/