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Cradle to cradle has emerged as another term for circularity.

[noun]

 

Cradle to cradle has emerged as another term for circularity. It is a play on the phrase, “cradle to grave” which suggests a high-waste linear business model. A cradle to cradle model designs out waste, either through the use of biodegradable materials that will return to nature’s cycles, or keeping materials in use in a cycle of use and re-use, optimising original resource use, avoiding waste, and reducing the production of virgin raw materials.

e.g. An increasing number of product designers are combatting waste through cradle to cradle design and production.

From ECONYL® Blog

Carbon Offsetting

Carbon offsetting is the practice of compensating for greenhouse gas emissions by funding projects that reduce or remove emissions elsewhere.

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Post-consumer Material

Post-consumer material is waste generated once a product has reached the end of its intended use.

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Greenwashing

Greenwashing describes the practice of making misleading or exaggerated claims about the environmental benefits of a product, service, or company.

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Upcycling

Upcycling is the process of transforming waste materials, by-products, or unwanted products into new items of higher value, quality, or environmental benefit.

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