Discover the Exclusive Red Carpet Collections by World-Renowned Artists
The ‘Red Carpet’ project not only brings art and sustainability together, but it also supports vital social causes. Each purchase contributes to initiatives such as the fight against domestic abuse, in partnership with the Alba Chiara Association, and the advancement of LGBTQIA+ rights.
Step into the world of Matt Mullican, Ugo Rondinone, Peter Halley and Stefano Arienti to explore their exclusive collections and let their visionary art inspire your space.
Matt Mullican: That Person's Heaven
Step into the profound universe of American artist Matt Mullican, where art and the subconscious intertwine. During the ArtDate Contemporary Art Festival at the historic Palazzo della Ragione in Bergamo, Mullican unveiled "That Person's Heaven," a monumental installation that transformed the venue into an immersive perceptual field.
Characterized by his distinctive vocabulary of symbols and visual codes, the artwork takes the form of a striking 16x16-meter grid composed of thirty-two unique pieces, balancing bold black-and-white panels with vivid red. Each rug serves as a gateway to an inner landscape, inviting silence, deep introspection, and the awakening of subconscious memories.
Crafted entirely with ECONYL® regenerated yarn, this exclusive collection embodies the perfect synergy between artistic creation and material innovation.
Step Into an Inner Landscape
Where mind and matter intertwine
Ugo Rondinone: The Rainbow Brick Road
Ugo Rondinone brings his distinctive artistic vision to the “Rainbow Brick Road”, a limited-edition rug crafted with ECONYL® regenerated yarn. Comprising just 24 pieces, this collection embodies a new dialogue between contemporary art and regeneration.
With bold colors and essential geometric forms, the work merges two powerful archetypes: the rainbow, representing peace, openness, and equality, and the brick, a symbol of enclosure. This fusion creates a powerful statement, a "symbolic fundament for LGBTQIA+ rights in Italy."
First showcased at ArtVerona 2024, the carpet invited visitors to experience its tactile richness and layered meanings. More than a decorative piece, it is a statement of transformation—of materials, values, and perspective.
Each rug is accompanied by a Certificate of Authenticity signed by the artist.
By choosing a piece from this collection, you contribute to Arcigay Verona and their ongoing efforts for LGBTQIA+ rights and inclusion.
Walk the Rainbow Brick Road
A powerful fusion of art and meaning—be part of the journey for equality and expression.
Peter Halley: An Explosion of Colors
Welcome to the exclusive rug collection by Peter Halley, where art transcends traditional boundaries to explore bold new dimensions. Each piece is a unique work of art, reflecting the artist’s signature style.
At ArtVerona 2023, Peter Halley unveiled the extraordinary “Magic Carpet,” a 42-meter-long installation crafted from ECONYL® regenerated yarn. This stunning piece transformed the event entrance into a dynamic visual experience. Inspired by Venetian and Islamic motifs, the carpet incorporates Halley’s iconic “Exploding Cell” graphic, drawing attention with its vibrant colors and bold geometric patterns.
By purchasing a piece from Peter Halley’s collection, you not only own an extraordinary work of art but also support the mission of the Alba Chiara Association in the fight against domestic abuse.
Explore Peter Halley’s Collection!
Don’t miss your chance to bring home a part of this extraordinary installation.
Stefano Arienti: A Rug hat Tells a Thousand Stories
The monumental creation of Stefano Arienti, presented at ArtVerona 2022, welcomed visitors with a striking 500-square-meter red carpet. This masterpiece has been reimagined as an exclusive capsule collection of 32 unique rugs, each carrying its own rich narrative. Originally titled “Corso Europa,” the work draws inspiration from Piranesi’s “Le antichità romane” engravings. Arienti masterfully deconstructed and rearranged these fragments, recreating a visual journey that echoes the atmosphere of an ancient Roman street.
Crafted with ECONYL® regenerated yarn, each rug embodies the values of sustainability, reuse, and timeless design. Today, these limited-edition pieces are available as second-hand rugs, revalued and offered at an exclusive price.
Every purchase from Stefano Arienti’s collection supports the meaningful cause of the Alba Chiara Association against domestic abuse.
Find the “Corso Europa” Piece That Best Fits Your Home
Own a piece of Arienti’s masterpiece and bring the essence of ancient Roman streets into your living space.
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