The brand partnered with a female empowerment charity to support and educate marginalised girls.
[value]
Ensuring females have the capacity and opportunities necessary to fully participate in society, through equal opportunities, autonomous choices, having their voices heard.
e.g. The brand partnered with a female empowerment charity to support and educate marginalised girls.
From ECONYL® Blog
Greenwashing
Greenwashing describes the practice of making misleading or exaggerated claims about the environmental benefits of a product, service, or company.
Upcycling is the process of transforming waste materials, by-products, or unwanted products into new items of higher value, quality, or environmental benefit.