Made from Aquafil’s 100 percent regenerated nylon,
the brand furthers its commitment to conserving our oceans
June 21, 2017. London. As part of Stella McCartney’s ongoing commitment to sustainability and the conservation of our oceans, the designer is focusing on solution oriented products. Stella McCartney’s latest edition is the Autumn 2017 collection of Falabella GO bags, now made with Aquafil’s 100 percent regenerated ECONYL® yarn. The yarn is made of converted ocean waste, further expanding Stella McCartney’s efforts to clean up our oceans through the use of alternative materials.
Every 10,000 tons of ECONYL® produced saves 70 thousand barrels of crude oil by avoiding extraction. Aquafil’s ECONYL® Regeneration System diverts waste from landfills and oceans through the recovery of abandoned fishing nets and other discarded nylon waste. This waste is reborn through Aquafil’s innovative regeneration system – a pioneering example of the circular economy. It offers the same quality and performance as traditional nylon, but with the ability to be regenerated an infinite number of times without any loss in quality.
As a vegetarian brand that never uses leather, fur, skins or feather in any products for both ethical and environmental reasons, Stella McCartney has made a firm commitment to being a responsible and modern company. By using ECONYL® yarn in her upcoming Falabella GO collection, Stella McCartney is turning sustainability commitments into actions.
“This partnership represents the future of fashion,” said Aquafil CEO, Giulio Bonazzi. “It proves that when sustainable ingredients are of the highest quality, they will be adopted by brands from sportswear to luxury. When sustainability is treated with the same reverence as performance and quality, we see beautiful and impactful collections take the stage.”
Stella McCartney’s Falabella GO bags feature the signature braided Falabella chain detail designed for both play and function. The Autumn 2017 bags will be available online and in stores worldwide next month at retail prices ranging from $260 for a cosmetics case to $1,025 for a travel duffle.
About Aquafil Since 1969, Aquafil has been one of the leading players, both in Italy and globally, in the production of polyamide, or Nylon 6. The Aquafil Group has a presence in eight countries on three continents, employing more than 2,700 staff at 14 plants located in Italy, Germany, Scotland, Slovenia, Croatia, the U.S., Thailand and China. For more information, visit www.aquafil.com.
About ECONYL® Yarn Made from 100 percent regenerated nylon waste, Aquafil’s ECONYL® yarn helps divert global waste streams from landfills and oceans and is used to produce a wide range of textile products such as sportswear, swimwear and carpets. In 2007, Aquafil established the Energy & Recycling business unit to boost the sustainable activities of the Aquafil Group. Thanks to its research and development activities the ECONYL® Regeneration System was created. Within four years it became an important milestone and commercial driver within the company, representing a significant step towards the company’s involvement in the circular economy. The ECONYL® Regeneration System is the world’s most efficient industrial system for the production of Nylon 6 and is unique in that it boasts no loss of quality after reclamation and transformation of nylon waste. For more information, visit www.econyl.com or @ECONYL.
About Stella McCartney
Stella McCartney is a luxury lifestyle brand that was launched under the designer’s name in 50/50 partnership with Kering in 2001. Stella’s approach to design emphases on sharp tailoring, a natural confidence and an effortlessly sexy style. A lifelong vegetarian, Stella McCartney does not use any leather or fur in her designs. The brand is committed to ethical values, and believes the company is responsible for the resources it uses and the impact it has on the environment. It is therefore constantly exploring innovative ways to become more sustainable, from design to store practices and product manufacturing. Stella McCartney offers women’s ready-to-wear, menswear, accessories, lingerie, swimwear, kids, fragrance and adidas by Stella McCartney collections through 48 free-standing stores including London, New York, Los Angeles, Tokyo, Hong Kong, Paris, Milan and Shanghai. Her collections are distributed in 77 countries through 863 doors including specialty shops, and department stores, as well as shipping to 100 countries online. For additional information, please visit: www.stellamccartney.com.