REFINERY 29 – Keep These Sustainable Brands In Mind When Shopping On Earth Day (& Every Day After)
By Emily Ruane
While preparing to write about the mutable, ever-evolving and increasingly pressing topic of “sustainability” in time for Earth Day, we had deep thoughts. Here in the Shopping department, our jobs are to find, test, and buy the best stuff so that our readers can make informed purchase decisions and find the things they want and need. But we also know that over-consumption is bad for the planet. Does that mean… no more shopping?!
We spiraled a little until we stumbled across Econyl, a manufacturer of recycled nylon used by the likes of Mara Hoffman and Girlfriend Collective.
“Our appetite to create new products and buy new products is infinite. The planet’s resources aren’t,” they explain on their website. “But it’s okay because we can have both: new products and a better environment.” They’re of course talking about the ability to turn ocean and landfill waste into new material, but it spoke to us. As lovers and avid consumers of fashion, we’re not going to stop buying clothes altogether. Actually, as the ones wielding the dollars, we should keep shopping; patronizing eco-conscious, socially responsible designs and investing in high-quality pieces that will last.