Cartersville, Georgia, November 12, 2019 — Masland Contract launched their latest line, Crafted, which was executed with ECONYL® regenerated nylon. The collection celebrates skillful artistry and innovative materials with an intentional focus on creating products that work together in a holistic approach.
Masland Contract brought the line to life with the high-performing properties of ECONYL® nylon, harmonizing the abstract patterns, versatile colors, and captivating textures that make this contemporary carpet tile collection so unique.
Crafted redefines the interior experience. With a one-of-a-kind sustainable application and the circular components of ECONYL® yarn, it’s a carpet tile that designers can feel good about specifying.
ECONYL® is made from waste that would otherwise pollute the world’s landfills and oceans — including fishnets, fabric scraps, carpet flooring and industrial plastic. Using ECONYL® regenerated nylon reduces the global warming impact of nylon by up to 80 percent compared with material generated from oil.
The sustainable yarn maintains the same purity and strength characteristics of nylon coming from fossil material. For every square yard of Crafted carpet made with ECONYL® fiber, you save roughly 8.3 pounds of CO2eq emissions which is equal to driving 20 miles in a car.
Combined with the Sustaina™ backing system, Crafted has the highest total recycled content of any product in the industry, at 82% with 26% post-consumer and 56% pre-consumer. In addition, there are no red-listed components used in the manufacturing of the products.
“Crafted launch is very exciting for the entire Masland Contract team,” said Suzanne Zurfluh, Marketing Director at Atlas | Masland Contract. “This launch marks another step in our continued efforts to lead a sustainable business. With this collection, we proved it’s possible to create beautiful, high-performing carpet, without depleting the earth’s resources.”
“It was an honor to collaborate with the Masland Contract team on this project. This collection captures a strong sustainable story and plays with color and texture to embody the artisan spirit. It was wonderful to see how they tactfully used ECONYL® to bring Crafted to life,” said Aquafil Chairman Giulio Bonazzi.
ABOUT MASLAND CONTRACT
Masland Contract was founded in 1866 and still today boasts of its heritage as the leading carpet manufacturer in the United States. Masland Contract manufacturing and distribution plant measures over one million square feet. Masland Contract is recognized as the styling leader and producer of new original products to the marketplace. Their products exemplify originality, innovative construction and color treatment as well as lasting beauty.
ECONYL® is a brand of regenerated nylon that is made from recycled waste instead of oil and is also regenerable an infinite number of times without any compromise in quality. ECONYL® yarn helps divert global waste streams from landfills and oceans such as fishnets, carpet and industrial plastic. Designers use ECONYL® to produce a wide range of textile products such as sportswear, swimwear, bags, eyewear and carpets. For more information, visit www.econyl.com or @ECONYL.