During the GreenTec Awards in Berlin ECONYL® had also a little exhibition area that was crowded with people that wanted to have the ECONYL® socks and a picture with them. Only for this event we created a very special pair of socks, made with ECONYL® yarn, in brand color and with the infinite symbol on them. There was also a hand tag explaining the story behind the brand and the ECONYL® Regeneration Process. We invited people to take a picture at our stand with the ECONYL® socks and the idea was a success! People started playing around with the socks in a funny way and really enjoyed the activity. The initiative was such an achievement that a cue was standing on the side of our stand waiting for the picture and at the end of the night we had printed more than 100 pictures! Not only ordinary guests were there taking pictures but also artists, television people, VIP, soccer stars, the winners of the GreenTec Award prizes and also the two inventors of these wonderful event. Besides the fun, people were very interested in the concept behind. They asked about the ECONYL® Regeneration System, the turtle (that was on the panel of our area), the socks, the fishing nets and were very impressed with the ECONYL® story.
The first interactive museum for sustainable fashion innovation opens in Amsterdam also with an installation of ECONYL® yarns. Fashion for Good is a Dutch organization dedicated to circular fashion that just opened a unique museum in Amsterdam that encourages visitors to examine their consumptions habits, be more responsible and to engage in the topic of […]
ECONYL® yarn weaves sustainability into amazing events and the minds of people at the Milan Fashion Week
A week just passed by and many people are still talking about the Milano Fashion Week. Our ECONYL® yarn was weaving the importance of sustainability into various events and the minds of people throughout the whole week by celebrating the closing of this event at the Green Carpet Fashion Awards with an outstanding green red […]
Yoga is all about awareness: of our inner world but also of the outside world. Yoga is about connecting with nature and being aware, not only of the single sensations and feelings of our body, but also of our interaction with the planet. A yoga session invites you to breathe the outside air in, to […]
Mayoparasol has been a French expert in sun protection clothing for babies and children for more than 15 years. They are based in the South of France. They put the quality and fashion at the forefront of their collections, always with maximum UV protection. Their fabrics are French, Italian and Spanish, certified UPF50 + according […]
WATCH THE FRØG is a Portuguese brand that brings to the Planet the NEW GENERATION of athletic clothing, designed to keep athletes body at their maximum level with the ultimate sustainable sportswear fibers, free of Animal suffering and Human slavery. „More than a brand. A cause.“ WATCH THE FRØG is based on 4 essential core […]
Our customer TAO will be present at Karstadt Sports in Dortmund from May 25th until the end of August introducing a new unique jacket called “erste Laufjacke aus dem Meer”- “first running jacket out of the sea.” With this new piece, TAO is on his way to being a fully sustainable brand, a target they […]