10 Jan 2020

Working hard to become the world’s most sustainable beachwear brand

Seay

One of the most beautiful feelings in life is to let your bare feet sink into a soft and warm sand on a sunny day. In that sand that nowadays is a mixture of sand, a teaspoon, a straw,a plastic cup, another straw, a bottle cap, a little more sand, a cotton swab, another plastic cup and a little more sand, what can we do? We can use biodegradable materials that don’t have a long-termimpact on the planet or recycled materials giving them a second life.
We can adopt a conscious lifestyle about available resources. We can invest some of our spare time doing something good for ourselves and the community. It seems complicated but it’s easier than expected.
S.O.S. + SEA + SOCIETY = SOSEATY
The pronunciation is the same as the word society in English. It is a set of individuals with different levels of autonomy, relationship and organization that, in various ways, interact in order to pursue one or more common objectives. It is with this idea in mind that the SOSEATY project is born.

The woman line is fully made with a recycled polyamide fabric produced using ECONYL® fiber.
The design come from the stunning Hawaiian islands being designed by Eduardo Bolioli in Makakilo while the fabric is made with ECONYL® regenerated nylon that comes from nylon waste such as fishing nets… what a fantastic way to combine heart and brain together!

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