03 Apr 2020

Nordic traditions and comfort garments for conscious and eco-friendly women

Misha Lily

MISHA LILY is a Nordic activewear brand based in Helsinki. The founder’s vision was to design a beautiful collection of sustainable garments with exceptional performance. After searching for the best materials and partners to work with, they chose to use the finest Italian sportswear fabrics, made with ECONYL® Regenerated Nylon. Their collections and everything they use to make them is made in Europe.

Created for modern eco-conscious women and girls, their luxurious and eco-friendly activewear is inspired by dance and fashion. Classic, elegant and fun styles that last through changing seasons, is what they want in their designs. Their items for yoga, fitness and dance are designed to perform freely, even in demanding movements. They wanted to add a touch of the Nordics to their first collection with fabric shades inspired by Nordic pastel colours.

MISHA LILY collections are designed in Finland and each garment is carefully handcrafted in Latvia. They are proud of keeping an atelier approach, with limited quantities and impeccable attention to detail. They work together with talented European artisans, ensuring the highest standards of garment finishing and the perfect fit. They are very happy to work with a conscious manufacturing partner specializing in eco-friendly production, materials and packaging.

They are very excited to launch an activewear collection that can be worn with pride, knowing that their clothes are sustainable and made responsibly.

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